Creating Accessible Qualtrics Surveys

Checking Survey Accessibility

Each time you create a new survey in Qualtrics or make changes to an existing survey, it is a good practice to make sure it is fully accessible to all participants.  Use the ExpertReview or, for a legacy survey, run the Qualtrics Accessibility Checker by choosing the “Tools” drop-down menu, select “Review”, and then “Check Survey Accessibility”. A report will appear at the top of the survey detailing any accessibility issues as well as suggestions for improvements.

Using Images and Videos in Qualtrics

Please make sure all videos embedded in questions/answers within your survey have captions included. If using Panopto, the College’s solution for media creation and storage, all content is captioned automatically and captions can be edited for conciseness.

Any images that are part of a survey question or answer should have alt text provided for them as a way to convey the pertinent information to those participants using screen readers.

Accessible Question Types:

• Descriptive Text
• Multiple Choice (all types)
• Net Promoter Score
• Text Entry (all types)
• Rank Order (only Text Box, Graphic, and Radio Buttons)
• Matrix (Likert)
• Constant Sum (only Choices)
• Drill Down
• Timing
• Meta Info
• Captcha verification

Inaccessible Question Types:

• Matrix (Bipolar, and MaxDiff, as well as any matrix table that is drag and drop)
• Rank Order (Drag and Drop and Select Box)
• Constant Sum (Sliders and Bars)
• Pick, Group, and Rank
• Hot Spot
• Heat Map
• Slider and Graphic Slider
• Signature
• Highlight